Colormatics Blog

The Power of a Case Study Video

Posted by Chris Marcus on Sep 19, 2018 12:39:03 AM

 

The fact is, the internet has opened a seemingly unlimited number of options for nearly any product or service. We can find pages of companies that specialize in solving our business needs with a quick search and connect with experts and specialists in nearly any country at the drop of a hat. But infinite options make it harder to stand out among all of these brands because now, you’re competing with everyone. 

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Topics: Video, Case Study

What Only Video Can Do For You

Posted by Sean Jaques on Jul 3, 2018 2:26:57 PM

You know video is having a moment. Maybe you read articles about its growing importance in marketing. Maybe you’ve seen your competitors invest in it. Or maybe you’ve just seen it everywhere: on every tv, computer, phone, tablet and smart display.

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Topics: Video

"Let me tell you a story,"

Posted by Sean Jaques on Apr 27, 2018 12:00:00 AM

As an advertising agency will tell you, human beings are storytellers. We tell stories to comfort, to teach, to entertain, to persuade. And as we have evolved, so has our tools for telling stories, continually adding layers of complexity to better our ability to relay information.

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Topics: Video

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